Titleist Utility Iron Alternative To Hybrids

Titleist has long prided itself on the ways it works with its staff professionals in the development of clubs. And one of the latest examples of that effort and the way it bears fruit – for the equipment maker as well as the golfers who buy its products – is the newly released 712U forged utility iron. According to Steve Pelisek, general manager for Titleist Golf Clubs, the company wanted to provide a new option in long-game play, something that provided high-speed, traditional blade iron players with improved stability, playability and shot control. The result was the 712U. Titleist staff professionals began playing versions of the club in competition last fall, and among those who have a 712U in their bags are Tim Clark, Geoff Ogilvy and 2013 Masters winner Adam Scott. “We worked closely with our Tour players to design a utility iron that delivers a great combination of consistency and control,” says Pelisek. “And it was so well received on Tour that we decided to sell the club through custom order.”


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