Cobra Golf continues to update its offerings in the driver category with the 2014 introduction of BiO Cell and BiO Cell+. The idea with these products, company engineers say, is to further improve distance and forgiveness and make it easier for players to manage trajectory. The BiO Cell is designed to do those things in a number of ways. For starters, it boasts an ultra-thin crown that allowed technicians to reposition even more weight low and back in the 460 cc clubhead, for a more optimum center of gravity and greater ball speed. At the same time, the equipment maker has upgraded Cobra’s E9 Face technology to enhance moment of inertia for greater forgiveness.