The swing from all angles

Courtesy Sportsbox AI

The world of golf instruction is predisposed to hearing about the latest technology that will revolutionize the way the game is taught and learned. There is so much to sift through in this regard that it makes it difficult to sort out legitimate tools from money-seeking gimmicks.

Some products, however, are immediately recognized as having the potential to fundamentally alter our collective view of the golf swing, a motion that still remains shrouded in mystery for the vast majority who play the game.

Sportsbox AI, developers of a mobile app that transforms smartphone video of the golf swing into a 3D avatar that can be viewed from six different angles, has quickly become an unquestioned leader in the golf instruction tech space since launching in 2020. Its investors include players such as Michelle Wie West and Marina Alex, while coaches David Leadbetter, Sean Foley, Mike Adams and Suzy Whaley are heavily involv...