Cho Minn Thant, CEO and commissioner of the Asian Tour (left); Greg Norman, CEO of LIV Golf Investments; and Joohyung Kim, reigning Order of Merit winner of the Asian Tour at Tuesday's press conference announcing a $300 million cash infusion from LIV to the Asian Tour. Photo: Courtesy LIV Golf Investments
While the announcement Tuesday morning of the details regarding LIV Golf Investment’s $300 million infusion into the Asian Tour was significant, it also left unanswered a bigger question:
What does it mean for the rumored new Saudi-backed golf league which has a leader in LIV Golf Investments CEO Greg Norman and several impressive C-suite executives but no announced players, official format or schedule?
There were indications last fall that the new league, built on a number of top professionals signing on, would begin play sometime this spring. To this point, however, the new league remains a curiosity rather than a reality.
Asked Tuesday morning about the rumored league, Norman sidestepped the specifics.
“This is not ...
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