When Emily Farrell designs a golf collection, she thinks about women trying to balance career, family and a love of golf – in other words, women much like herself.
“Early in my career, I was frustrated I couldn’t find golf apparel I could also wear to work, errands or kids’ activities,” said Farrell, CEO of Abendroth Golf. “Playing golf after work meant I had to bring a different set of clothes and find a place to change, so it inspired me to design pants that were much more versatile.”
Farrell, a PGA member who still works as an assistant golf professional, founded the Abendroth line in 2020 with a single product: the Peggy Pant. This full-length jogger style with a tapered end, ankle zipper and five-pocket system is made from a breathable nylon/spandex-blend fabric with a four-way stretch that allows it to move with the golf swing.
Each pocket is big enough to store a phone, scorecard and other essentials, and the color palette ranges from conservative shades such as Midnight Black, Khaki and Navy Blazer, to flashier tones of Cherry Blossom Pink and Baltic Blue.
The Peggy serves as the linchpin for Abendroth’s Essentials Collection, which recently was expanded to include the Peggy Cropped Trouser, much like the original but with a wider leg and 27-inch inseam, and the Ruth Trouser, a high-waisted, cropped style and Abendroth’s answer to the “ugly khaki golf pant.”
All bottoms are styled to meet the strictest course dress codes, and in the near future, Farrell hopes to add some tops that also can make the leap from golf to other daily activities.
“I’m designing for a young professional who wants to look good and feel comfortable at work, meeting a friend for coffee or visiting a potential business partner before heading to the course,” she said. “It’s about simplifying her wardrobe options for everyday activities.”
© 2023 Global Golf Post LLC
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