A bright red 1973 Volkswagen. That was the used car 16-year-old Jane Spicer had her eye on growing up in Phoenix, Ariz. But the money she made from selling handmade puppets at the time did not match the asking price.
So her mother, Daphne, knowing her daughter was very goal-oriented (and still is), offered her a deal: Sell a certain amount of golf club headcovers, a product suggestion from one of her puppet-buying customers, and Daphne would buy the car for her. Spicer met that goal and earned more than just a car; she found a career and created a company.
Almost half a century later, Daphne’s Headcovers has produced millions of mostly animal-themed headcovers. More than 200 models – from black Labs to a bloody mary, a tiger to a taco – have been sold in 75 countries around the world.
“The goal has always been to be the best company, not the biggest,” Spicer said. “But one of the things that has helped us grow is consistent quality. We’re the only headcover company out there that has a lifetime guarantee. If you come back...
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