WEST PALM BEACH, FLORIDA | By his own admission, Peter Broome is a hypochondriac. So, he feared the worst when he started experiencing “some funny cramping and twitching” in his limbs in the summer of 2023. That fall, Broome also noticed that he slurred a word or two on occasion. Eventually, he met with a neurologist and after that saw another doctor in that field. “They did all the tests,” recalled Broome, a Montreal native who was 63 years old at the time. “And while the doctors said the symptoms could be connected to something serious, they thought that in my case they were just incidental.” Those words might have reassured most people. But not Broome, who had recently retired as a senior vice president at Titleist overseeing management of that iconic brand, as well as its relations with key industry partners, among them the game’s governing bodies, the PGA Tour, the PGA of America and the golf professionals it certifies, and Augusta National Golf Club. “I was convinced that I had it,” he said. By “it,” he meant Amyotrophic Lateral...